Principles of marketing / David L. Kurtz.
Material type:
TextPublication details: Singapore : Cengage Learning Asia Pte Ltd., 2010. Description: 820 pages : black and white, illus. ; 23 cmISBN: 978-981-4296-69-4Subject(s): Marketing | Electronic business | Customer relationshipsDDC classification: F.P./B.Acctg. 658.8 K96 2010
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Books
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LRC - College (Main) Foreign Publications - Business and Accounting | F.P./B.Acctg. 658.8 K96 2010 (Browse shelf(Opens below)) | 1 | Available | 00003827 |
Includes indexes and biographical records.
Includes glossary.
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