Mass communication theory : foundations, ferment, and future /

Baran, Stanley J

Mass communication theory : foundations, ferment, and future / Stanley J. Baran and Dennis K. Davis. - Sixth edition. - Australia : Wadsworth Cengage Learning, 2012. - xxiv, 392 pages ; 23 cm

Includes indexes and biographical records.

Includes bibliographical references.

978-049-589-887-0


Mass media--Philosophy.
Mass communication--Theoretical modes.
Communication theory.
Mass media--Social aspects.
Mass media.
Mass communication.

F.P./G.Ed. 302.23 B225 2012