Kotler, Philip

Principles of marketing an Asian perspective / Philip Kotler [and 5 others]. - 10th edition. - Singapore : Prentice Hall , 2005. - xv, 587 pages : colored, illus. ; 27 cm

Includes appendices, glossary, and indexes.

Includes bibliographical references.

013-123439-0


Marketing.

F.P./B.Acctg. 658.8 P957 2005