TY  - BOOK
AU  - Hackley, Chris
TI  - Qualitative research in marketing and management: doing interpretive research projects 
SN  - 978-1-03-255780-9
U1  - GS/Cir. 001.4 H122 2025 
PY  - 2025///
CY  - New York
PB  - Routledge
KW  - Research
KW  - Qualitative research
KW  - Marketing
KW  - Methodology
KW  - Management
N1  - Includes indexes and biographical records; Includes bibliographical references
ER  -